Original Research

When does strategic agility matter more? Absorptive capacity as a moderator of business model innovation

Nur Azizah, Rofiaty Rofiaty, Nur K. Indrawati, Sri P. Prabandari
South African Journal of Economic and Management Sciences | Vol 29, No 1 | a6831 | DOI: https://doi.org/10.4102/sajems.v29i1.6831 | © 2026 Nur Azizah, Rofiaty Rofiaty, Nur K. Indrawati, Sri P. Prabandari | This work is licensed under CC Attribution 4.0
Submitted: 13 February 2026 | Published: 13 July 2026

About the author(s)

Nur Azizah, Department of Management, Faculty of Economics and Business, Universitas Brawijaya, Malang, Indonesia; and Department of Business Statistics, Faculty of Vocational Studies, Institut Teknologi Sepuluh Nopember, Surabaya, Indonesia
Rofiaty Rofiaty, Department of Management, Faculty of Economics and Business, Universitas Brawijaya, Malang, Indonesia
Nur K. Indrawati, Department of Management, Faculty of Economics and Business, Universitas Brawijaya, Malang, Indonesia
Sri P. Prabandari, Department of Management, Faculty of Economics and Business, Universitas Brawijaya, Malang, Indonesia

Abstract

Background: State-owned logistics enterprises often struggle to convert resource advantages and digital transformation initiatives into superior performance. Prior research links strategic agility to business model innovation (BMI) and firm performance (FP), but less is known about when agility becomes more performance-relevant in regulated and bureaucratic settings.
Aim: This study examines whether BMI mediates the relationship between strategic agility and FP and whether absorptive capacity strengthens the relationship between strategic agility and BMI.
Setting: The study focuses on Indonesian state-owned logistics enterprises.
Method: A quantitative approach was employed using survey data from managerial-level respondents (n = 427). Partial least squares structural equation modelling was employed to analyse the proposed relationships.
Results: Strategic agility was positively associated with BMI and FP, and BMI partially mediated the relationship between agility and performance. Absorptive capacity significantly strengthened the association between strategic agility and BMI although the moderation effect was small. These findings indicate that agility is more strongly linked to business model renewal when firms possess stronger knowledge-processing capability.
Conclusion: Strategic agility is not a self-sufficient performance mechanism. Its performance relevance depends on whether agile responses are translated into BMI and supported by absorptive capacity.
Contribution: This study extends dynamic capability theory by positioning BMI as a value-conversion mechanism and absorptive capacity as an internal boundary condition in state-owned logistics enterprises.


Keywords

absorptive capacity; business model innovation; dynamic capability; firm performance; logistics; strategic agility.

JEL Codes

L25: Firm Performance: Size, Diversification, and Scope; M10: General; O32: Management of Technological Innovation and R&D

Sustainable Development Goal

Goal 9: Industry, innovation and infrastructure

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