Ndhlovu, Thinkwell, Department of Marketing Management, Faculty of Economic and Management Sciences, University of Pretoria, Pretoria, South Africa
-
Vol 28, No 1 (2025) - Original Research
Antecedents of consumer-brand engagement: The mediating role of brand satisfaction
Abstract HTML EPUB XML PDF -
Vol 29, No 1 (2026) - Correction
Corrigendum: Antecedents of consumer-brand engagement: The mediating role of brand satisfaction
Abstract HTML EPUB XML PDF
